The campaign kicks off during Bowel Cancer month in April where it is hoped that awareness will be promoted via an advert in Premier League and Football League clubs Match Day programmes. This will be followed up with a poster campaign aimed at both people within and outside the game later on in the year.
Know your body!
Bowel cancer can affect men and women of all ages but is most common in the over 60s. So get to know your body and if you notice any of the following and they last longer than four-six weeks, make an appointment to see your GP:
- Bleeding from the bottom without any obvious reason
- A persistent change in bowel habit to looser or more frequent bowel movements
- A lump in your tummy or tummy pain, especially if it’s severe
Chances are it won’t be cancer, but it’s better to play safe.
As well as spotting it early, one way to help tackle bowel cancer is to do things that can reduce your risk of developing the disease. Taking these steps doesn’t definitely mean you won’t develop cancer, but it helps to stack the odds in your favour:
- Maintain a healthy weight
- Be physically active
- Cut down on alcohol
- Be a non-smoker
- Eat a healthy, balanced diet that’s high in fibre and low in red and processed meat
It’s important to…
- Take part in bowel cancer screening when invited
- Take steps to reduce your risk of the disease
- Be aware of changes in your body and report them to a doctor
For more information -
www.bobbymoorefund.org, www.mrbrightsideproject.co.uk, www.adamstansfieldfoundation.com
Quotes
Clarke Carlisle - Chairman Professional Footballers Association
“The PFA are fully behind the campaign and we feel through our members and the professional game we can have a big effect on raising awareness of the key symptoms. Adams story is a devastin one but through education and profile we can improve awareness amongst the many people connected with the game.”
Stephanie Moore – The Bobby Moore Fund
“I started the Bobby Moore Fund after my husband Bobby Moore died from bowel cancer in 1993 aged just 51. His tragic death from the disease at such a young age was a great loss not just to me, but to the whole football community. Raising awareness through campaigns such as Know the Score is so important as bowel cancer is 90% treatable if caught early enough. I hope that together, we can use the power of football to make a positive contribution to saving lives”
Andy Cole - Chairman The Adam Stansfield Foundation
“The Adam Stansfield Foundation was formed by family and friends of Adam for two reasons, to raise awareness over bowel cancer and to support youth football in Devon, Somerset and Herefordshire. Supporting campaigns like this enables us to get the message to young and old about this terrible disease and the symptoms they should be aware of.”
Nicky Johns – Mr Brightside Project
“We lost our son Stephen to Bowel Cancer at the age of 26, with support from family and friends we set-up the Mr Brightside Project to raise awareness of this terrible disease particularly amongst younger adults.”
Key contact
Mr Nicky Johns - Mr Brightside Project
Contact number 01689 813541
Email This e-mail address is being protected from spambots. You need JavaScript enabled to view it
To download the ad click on the link below
